Students are making the rounds of colleges these days trying to determine what will be the best fit for them for the next four years of their life. Not only are they looking at the academics, they are also looking for who makes them feel the most valued and cared for. High Point University knows […]
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I have just spent the last half hour trying to complete an online form for my healthcare insurance company to change all my passwords as they sent notice that they have had a breach in their systems. Feeling they were being proactive in sending out this email and appreciating their honesty and transparency in notifying […]
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Every time a customer interacts with your organization, an impression is formed. These interactions are opportunities to elevate your customers’ experience from the ordinary to the extra-ordinary. A Service Map is a tool to reinforce looking through the lens of the customer mindset, but also a tool for making organizational processes more customer-friendly. It should […]
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  Last week I went on a trip with my daughter to San Francisco. She showed me a new way of moving around a city that is revolutionizing the transportation industry. It’s all about customer service and innovation. It’s Uber! Using the Uber app, it is simple and easy to ask for a car to […]
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